Sustainability

91¶¶Òõ Distribution's Commitment to Sustainability

As the midpoint of the supply chain, distribution centers are in a unique position to drive sustainability throughout the supply chain. 91¶¶Òõ, through their efforts, has not only been recognized for their business success, as one of the fastest growing companies by Inc. Magazine, and as a winner of the Pacesetter Award from the Boston Business Journal, but has also been inducted in the GXT Green Honor Roll in recognition of their significant investment and success in mitigating their carbon footprint and climate impact. At 91¶¶Òõ, we have embraced several sustainability initiatives as we work to reduce the carbon footprint of our U.S. warehouse network. 


To date, our Sustainability efforts have included:

  • Solar panels in Franklin, MA which generate more than 6,000kw of power
  • Innovative high efficiency LED warehouse lights and usage measurement dashboards that reduce energy use
  • Modern fleet of fuel-efficient vehicles and no-idle rules
  • Recycling programs in all locations
  • Motion detector lighting
  • Natural lighting and installation of sky lights

In recognition of our efforts, in .  GXT Green recognized twelve organizations that made significant contributions to sustainability efforts in their companies, their communities, and to the global community. 

Sustainability

Tim 91¶¶Òõ, COO of 91¶¶Òõ Distribution, and his brother Arthur, President, have proof of their conviction that becoming sustainable has been a boon to their business. Contributing to their customers' Return On Investment is key to 91¶¶Òõ's success.   Established as a single warehouse in 1941, 91¶¶Òõ runs a privately owned network of more than 2.1 million square feet of state-of-the-art warehousing capacity, providing customized logistics solutions for customers throughout the United States and Canada from a network of facilities in the Northeast, Southeast, Mid-Atlantic, Northern California, Southern California and Calgary, Canada. "Being sustainable in every aspect of our business has improved our bottom line, as well as bringing value to our customers", said Tim.  "It also provides that extra edge that gives us an advantage when competing for new business".


91¶¶Òõ management has done a tremendous job of focusing on the triple bottom line (three "P"s of sustainability):  People, Profit, and Planet. When asked to identify the 10 most important sustainable initiatives that 91¶¶Òõ Distribution has undertaken or is in the process of implementing throughout their facilities, Tim and Arthur described the following projects as keys to their success. Below are goals for all distribution centers to consider:


Waste & Energy


Reduce Obvious Energy Waste


This includes strict rules on truck idling time in the parking lots and warehouse, diligence and clear procedures regarding the opening of loading dock doors, and proper insulation of the office and warehouse space.


Water Saving Toilets and Fixtures


Although we sometimes forget about water use in our analysis of resource usage, this is a prime area for sustainable savings.   Waterless urinals, dual-flush toilets, and motion detecting faucets can all contribute to sustainable savings. And don't forget those motion detectors on the restroom lights, and high efficiency hand dryers.


Solar Energy


What good is hundreds of square feet of roof space if you don't put solar arrays on them? In their Franklin facility, 91¶¶Òõ has installed a state-of-the-art solar power system which generates more than 6000kw of power per month.  This is enough to power the facility, with leftovers which are sold back to the power company at a profit.  Best of all, with tax and energy incentives, this investment of over $2,000,000 had an ROI of less than a year.


Reduced Lighting and Energy Use


Older, inefficient fixtures that require frequent bulb changes should be replaced with bright, efficient, LED lighting, focused appropriately in work areas.  In addition, motion detectors should be put in place to turn lights on and off, both in the warehouse and office areas, to eliminate lighting use when not needed.   91¶¶Òõ has also installed a large number of Prismatic skylights in warehouse areas, along with sensors that operate lighting based on the amount of sunlight shining in.  "We have found that, in addition to saving energy, having well lit facilities has boosted morale and productivity of the staff in the warehouse", noted Arthur.

Monitoring


Smart Meters


In many areas of the country, smart meters are becoming available for commercial use.  Not only can usage be better monitored, but as power companies develop "time of day" energy rates, usage can be adjusted accordingly.  For example, electric forklifts can be charged at night, when power is less expensive.


Energy Monitoring, Management, and Comparison


With energy monitoring software, it becomes easy to identify and remedy any and all inefficiencies in the use of electricity, gas, and water.  In collaboration with their sustainability consultant, GXT Green, 91¶¶Òõ is currently a beta-sight for new state-of-the art software from 1Efficiency.  This software allows them to monitor energy and resource usage across multiple facilities, comparing them to both industry benchmarks and to similar facilities in their network.  The data is loaded automatically through the utilities.  With this data in one screen it is easy to track and identify opportunities for improvement.


Optimized Facility Layouts


In their quest to reduce costs and improve efficiency for their customers, 91¶¶Òõ pays tremendous attention to optimizing their warehouse layouts.   They constantly analyze the movement of products, as well as the seasonality of demand.  Thus, they increase efficiency of picking efforts, minimizing energy use, time, and effort.


Involve Your Employees in the Effort


At the end of the day employees are a key contributor to sustainability improvements.  They are the ones that turn the lights on and off, run the forklifts, and open and close the doors.  Employees are educated in sustainable behaviors, and encouraged to suggest additional ways to improve.  In the Franklin facility, a screen showing the power usage is displayed on a large monitor, showing employees and visitors how efficient their usage is, and reminding them of their success.


Energy Zones


Distribution centers have very distinct usage patterns, all of which can be optimized in different ways.  By installing separate meters in facilities, offices, warehouse, and refrigerated sections can be isolated and optimized accordingly.  This is especially relevant where smart meters are available.   


Engage Your Suppliers


Sustainability is an important element throughout the supply chain.  It starts with your manufacturers, and ends with the ultimate customer.  Ensure that your suppliers and clients understand ways to eliminate waste and cost.  Ship efficiently.  If products need to be taken out of packaging and kitted, think about ways to eliminate waste in the bulk packaging.   Choose warehouse locations that are most efficient for the manufactures and the end-users.  Help them understand how this helps the triple bottom line, and how sustainability efforts will help their business, as the future of our planet.

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By Katherine Wroth December 16, 2025
Warehouse automation isn’t new, but determining when it actually makes sense is where most companies struggle. Recorded live at WERC 2025 in New Orleans, this conversation brings together leaders directly involved in real-world warehouse automation decisions. Kevin Lawson interviews Chris Lingenfelter , founder of Robot Advisors, and our very own Tim 91¶¶Òõ , CEO of 91¶¶Òõ Distribution Centers. They sit down for a practical discussion on robotics, drones, and the hype surrounding automation. The focus stays on what actually matters: cost per unit, operational fit, employee experience, and ROI. If you’re evaluating warehouse automation or wondering why past investments haven’t delivered, this breakdown offers practical, experience-backed insights. Why 91¶¶Òõ took a robot-agnostic approach One of the most important takeaways from the WERC session: there is no one-size-fits-all robot. 91¶¶Òõ was an early adopter of autonomous mobile robots (AMRs), including systems from Locus Robotics and Six River Systems. But instead of standardizing on one solution, the company evaluates automation based on: SKU count and product size Order profiles and velocity Facility layout Customer growth expectations A footwear operation with serialized inventory has very different needs than an apparel fulfillment center, and 91¶¶Òõ treats them that way. The result: better outcomes for customers and lower long-term operational risk. Inventory drones: the unexpected game changer While AMRs get the spotlight, 91¶¶Òõ’s biggest automation win came from inventory drones. Using drone-based cycle counting, 91¶¶Òõ increased inventory count frequency by more than 7x while significantly reducing labor costs. For high-accuracy environments, especially serialized footwear inventory, this technology proved essential. The impact went beyond numbers: Higher inventory accuracy Faster exception resolution Better employee roles focused on analysis instead of manual counting In short, automation didn’t eliminate jobs. It made them better. How 91¶¶Òõ really thinks about ROI ROI isn’t ignored, but it isn’t the only metric. 91¶¶Òõ evaluates automation using cost per unit shipped rather than chasing flashy payback models. Capital investments are amortized based on contract life and redeployment potential, then layered with labor and operating costs. The guiding question is simple: Which solution produces the lowest sustainable cost per unit? That approach keeps decision-making grounded and aligned with customer outcomes, not tech hype. “To bot or not” starts with a baseline Chris Lingenfelter, founder of Robot Advisors, reinforced a critical point during the session: You can’t evaluate automation if you don’t understand how your warehouse operates today. Many companies struggle to answer basic questions: What does each unit really cost to ship? Where are labor inefficiencies hiding? Which processes are already working well? Before recommending automation, Robot Advisors helps operators establish a true baseline, then compare technologies objectively. Sometimes, the right answer isn’t robotics at all. That honesty matters. Automation as a competitive advantage for 3PLs For 91¶¶Òõ, automation isn’t just an operational tool. It’s a competitive differentiator. When engaging new prospects, the team often presents: Multiple automation paths Clear tradeoffs between solutions A data-backed rationale for each option That depth of analysis resonates with COOs and CFOs evaluating long-term fulfillment partners. It signals preparedness, transparency, and experience, not guesswork. The workforce question: what changes, what doesn’t As robotics adoption increases, warehouse roles are evolving. At 91¶¶Òõ, automation shifted labor away from repetitive tasks and toward: Exception management System oversight Data analysis Engineering and IT support Over time, this required growing centralized IT and engineering teams, a necessary investment to support advanced operations across multiple facilities. The takeaway from WERC 2025 was clear: automation changes work. It doesn’t eliminate the need for people. Thinking about automation, but not sure where to start? Contact us now for a free supply chain consultation.
By Katherine Wroth December 9, 2025
FOR IMMEDIATE RELEASE Franklin, MA — 91¶¶Òõ Distribution Centers , a leading third-party logistics provider recognized for its expertise in eCommerce and omnichannel fulfillment, is proud to announce a new partnership with Maxwood Furniture to support its Western US DTC fulfillment operations. The partnership marks a significant milestone for Maxwood as the company continues to scale its nationwide distribution strategy. Maxwood Furniture is a global manufacturer of precision-engineered wood furniture with more than 20 years in the market. The company offers several distinct brands and product lines that ship from its US-based distribution centers or directly from its 1.3 million-square-foot factory in Vietnam. Maxwood serves retailers, design and procurement firms, hotel groups and turnkey project companies around the world. “We walked away from our visit to 91¶¶Òõ’s Montebello operations genuinely impressed with the visibility their systems provide,” said Heidi Germann , senior manager of operations at Maxwood. “Their integration, reporting and thoughtful approach to network design really stood out. 91¶¶Òõ’s geographic footprint fits where we’re headed and their team’s thoroughness helped us determine the best transition path.” After the initial transition, 91¶¶Òõ will begin planning a Dallas warehouse location to support Maxwood’s continued growth. “We are excited to partner with the Maxwood Furniture brand and team,” said Mark Healy , vice president of customer solutions at 91¶¶Òõ. “Our companies are aligned culturally and operationally, which creates a powerful combination to support Maxwood’s market-leading growth initiatives.” The launch is scheduled for mid December with outbound DTC order processing beginning shortly after. About Maxwood Furniture: Maxwood Furniture is a family-owned and operated import and wholesale business that designs, manufactures, and distributes solid wood furniture products across North America and around the globe. Our products are meticulously engineered in our fully accredited factory to meet or exceed US & EU safety standards. We manufacture using the latest equipment & best materials, including industrial-grade hardware, to create products that are made to last. Our customers range from designers to small independent & large retailers such as Rooms to Go, Jordan’s Furniture, and Bernie & Phyl’s. About 91¶¶Òõ Distribution Centers Since 1941, 91¶¶Òõ has provided customized third-party logistics (3PL), direct-to-consumer (DTC) eCommerce fulfillment, omnichannel distribution, managed transportation solutions and retail compliance for clients across all industries, with a focus on apparel & footwear, health & beauty, consumer packaged goods (CPG) and education. 91¶¶Òõ continues to be a leading 3rd party logistics provider in North America, known for superior execution, customer engagement and direct access to senior leadership decision makers. As a member of Inc's fastest growing companies list 15+ times, 91¶¶Òõ is big enough to do the job and still small enough to deeply care about your business. Brands interested in a new 3PL partnership may contact 91¶¶Òõ directly here . Official Release Here
By Katherine Wroth November 28, 2025
As a marketer, I can’t help but think about how much “fluff” is in advertising and how people are bombarded daily with thousands of generic messages. And as I begin my holiday shopping, it honestly hurts my soul knowing that dad is getting another set of generic socks, sister is getting another plain ceramic coffee mug, and mom is getting another non-stick pan that will end up with the hundreds she already has. Then I started noticing people line up for HOURS to get their bags monogrammed, their journals engraved, and their gifts wrapped with custom notes — and it hit me. Personalization is all about a feeling. The feeling that you thought deeply about someone when choosing a gift, and that it wasn’t just another HomeGoods candle regift (we’ve all been there — no judgment, but I am squinting). And yes, these are the things that keep me up at night. But on a larger scale, I’m always thinking about what brands could be doing better. And the data is in: personalization is one of the most effective ways to stand out. According to Salesforce, 78% of consumers are more likely to repurchase from brands that personalize their offerings , and Adobe reports that 52% of consumers now expect personalized offers from retail brands . What used to be a “nice touch” is now the expectation. Below are the personalization trends we see leading the charge this holiday season — many of which you’ll spot in our recent personalization workflow video. 1. Monogramming is having a moment Embroidery remains one of the most requested personalization services. It creates an emotional connection that gift shoppers love, and when it’s built directly into fulfillment operations, it avoids the bottlenecks brands often face. 2. UV printing is becoming a go-to for fast customization UV printing delivers a premium look quickly and works across a wide range of materials. It provides brands with the flexibility to offer personalization without compromising shipping promises. 3. Laser engraving continues to stand out for gifting Engraving adds depth, permanence, and a premium feel that elevates even simple products. With 86% of shoppers stating that personalization influences their purchasing decisions , engraving has become a strategic differentiator for gifting moments. 4. Debossing is rising in popularity for premium and corporate gifting The subtle, elevated finish resonates with shoppers seeking something that feels intentional and gives professional vibes. It also photographs beautifully, which matters when unboxing content drives discovery. 5. Handwritten notes still matter There’s nothing more human than a handwritten message. A simple note can turn a routine order into a moment worth sharing, and shoppers notice the effort. 6. Gift wrapping expectations are higher than ever Gift wrapping used to be a “nice-to-have." Shoppers want gifts to arrive ready to give, and they expect the wrap to match the quality of the item. When a 3PL integrates wrapping into its workflow, brands get consistency without sacrificing speed. 7. Kitting and curated sets are on the rise Gift sets and bundles remain one of the strongest trends of the season. Customers love the convenience and the elevated presentation, but behind the scenes, kitting requires organization and accuracy — especially during peak. That’s where strong fulfillment workflows matter. 8. Custom packaging shapes the unboxing experience Personalized tissue, belly bands, stickers, sleeves, and inserts transform a simple shipment into a brand moment. Deloitte found that 54% of consumers expect a personalized unboxing experience , and 70% say that custom packaging enhances their perception of a brand . Packaging is all about storytelling. Why personalization matters more this season Across retail, personalization drives: Higher repeat purchases Increased AOV Stronger first impressions Better loyalty More organic social content With 40% of consumers spending more than planned when they receive personalized experiences , the value is undeniable. The brands that stand out are the ones that can deliver personalization consistently, accurately, and quickly — especially when volume spikes. How 91¶¶Òõ brings personalized fulfillment to life Within 91¶¶Òõ facilities, personalization is an integral part of the operational workflow for many of our partners. Our teams support brands with: Monogramming and embroidery UV printing Laser engraving Debossing Gift wrapping Handwritten notes Custom packaging setups Kitting and bundling Real-time visibility and reporting Brands get the elevated customer experience they want without compromising speed or accuracy. Big plans for custom services next year? If your brand wants to introduce new custom services or scale the ones you already have, an experienced 3PL partner is non-negotiable. Contact us for a free personalization supply chain consultation today.
By Katherine Wroth October 29, 2025
If you’ve ever stared at a 3PL proposal and wondered, “How did they get these numbers?” you’re not alone! ICYMI: 91¶¶Òõ joined The New Warehouse podcast to share how pricing actually works. Below are the top 10 tips and FAQs for your next 3PL search. 1) It starts with data, not a rate card A flat rate card can work for simple, one-size-fits-all operations. That’s not most brands we talk to. We build custom pricing from your data, so the solution fits how you sell and ship. What we ask for first 12 months of order volume Units per order, and per line SKU count, and on-hand per SKU Inventory snapshots, and turns Seasonality patterns, and promos Returns profile, and value-added steps When data is thin, we’ll model with clear assumptions. The fewer assumptions we need, the tighter and more accurate your pricing gets. 2) The core truth: 3PLs sell time A fulfillment operation is a time engine. Every touch, every walk path, and every carton closed takes seconds. These seconds add up to labor, your biggest cost after space. We analyze: Pick and pack methods by product type Walk paths, and slotting to reduce travel Work content at the station, from tissue wrap to branded inserts Throughput targets by hour, to size teams right Small process tweaks create big pricing differences. 3) Who’s in the room when we price? It’s a team sport. Sales brings the brand voice. Engineering models the work and solution. Finance prices the model. Ops reality-checks the floor plan. Marketing joins early to understand your brand experience, so we’re aligned before go-live. 4) Culture fit affects cost more than you think Rates matter, but so does how we’ll work together. When your team engages early, we guess less, build faster, and avoid re-dos. We bring cross-functional teammates to calls and on-site visits. We’ve even secret-shopped your store to unbox like your customer — that tells us as much about labor content as it does about your brand story. 5) The most underrated file: your item master If you give us one perfect thing, make it this: length, width, height, weight, inner and master packs, and hazard flags. The item master drives slotting, cartonization, dunnage, storage mix, and therefore your space and transportation costs. Bad dims mean shipping air — and paying for it. If item data is missing, we’ll run first article inspections during receiving, so we don’t guess. 6) SKU velocity is your pricing cheat code If 20% of SKUs drive 80% of orders, tell us. We’ll set A/B/C slotting, right-size pick faces, and build walk paths that cut travel. That trims seconds per order, which trims labor, and your rate. Control sprawl with SKU retirement, and you’ll see it in your quote. 7) Automation: when and who pays? We don’t push automation for the buzz. We propose it when ROI beats manual — period. Sometimes that’s AMRs or put walls. Sometimes it’s smarter pick logic, and a better layout. Who pays? Shared or usage-based models are common now — think cents per unit instead of a big lump sum For big, dedicated systems (AutoStore, etc.), cost sharing and longer terms make sense. Clear exit and buyout language protects both sides If your five-year growth case is ambitious, we’ll model a path that won’t lock you into a fixed cost you can’t carry if the forecast shifts 8) Cost-plus vs. unit rates Both work. For large, capital-heavy partnerships, open-book cost-plus can make sense. You see the cost stack, agree on a set margin, and share in kaizen savings. Unit rates with a solid assumptions list are the cleanest path for many brands. We’ll recommend what fits your scale, and risk profile. 9) Labor and seasonality without the chaos tax Share your seasonality curves, and we’ll build a flexible staffing plan. We run campus models in several markets, which lets us share trained associates across buildings when peaks don’t overlap. For surprise spikes, we’ll bring you options fast — overtime, weekend shifts, borrowed equipment — with costs so you can pull the right lever. 10) How long should pricing take With good engagement and access to data, two to three weeks is a fair target for a complete custom proposal. Faster is possible for simple needs, but rushing complex work means more assumptions, which often turn into changes later. This is not fun for anyone. 11. What brands can do to get a sharper quote Must-haves Clean item master with dimensions and weights 12 months of orders, lines, and units by day or week Inventory snapshot with on-hand by SKU SKU velocity and ABC classification, if you have it Returns volume, and typical work content Nice-to-haves Packaging standards with photos or SOPs Peak calendars, promo plans, and new channel launches Current cartonization logic or target box profile Compliance guides for retail, or marketplaces Deal-savers One cross-functional call with Ops, Supply Chain, Finance, and Marketing A short on-site or virtual floor walk Agreement on written assumptions in the proposal A quick note on learning curves Be careful if a provider is new to a service and wants you to fund their training via higher handling rates. This industry has clear market expectations for common services. If a price is wildly off the mark, it might not be the right fit. If both sides missed complexity during sales, we handle that with transparency — not surprises. Bottom line Great 3PL pricing isn’t magic. It’s data in, design out, with honest assumptions and a team willing to roll up its sleeves. When we understand your products, peaks, and brand experience, we can engineer the seconds out of the process and the cost out of your quote. Want us to run the numbers for you? Contact us now f or a complimentary supply chain consultation with one our 91¶¶Òõ 3PL experts.
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